PR Newswire
21 Jun 2022, 16:24 GMT+10
PARIS, June 21, 2022 /PRNewswire/ -- Viktor&Rolf is pleased to announce that acclaimed singer, dancer and actress FKA twigs will be the face of GOOD FORTUNE, the brand's new fragrance.
Grounded firmly in the present moment as a visionary performer and artist with an engaging social presence, FKA twigs is a Grammy Award-nominated artist whose innovations across the fields of music, visual arts and dance represent future worlds and draw from past ones.
She debuted as a songwriter and singer in 2012 with EP1. Like her dancing, her music draws on a variety of styles, including electronic, R&B and trip hop. Her Mercury Prize nominated debut album, LP1, was released in August 2014. She directed four videos for her third EP, M3LL155X (read as Melissa), as well as Soundtrack 7, a dance film created and filmed at the Manchester International Festival. An appearance on the A$AP Rocky track Fukk Sleep, in 2018, was followed by her hit single Cellophane and the universally acclaimed album Magdalene. She has collaborated with Dua Lipa and The Weeknd and earlier this year released the mixtape Caprisongs.
"We've been fans of twigs for years," say Viktor&Rolf designers Viktor Horsting and Rolf Snoeren, "and we're happy to welcome her to the Viktor&Rolf family. Not only is she one of today's biggest pop stars, she's also hugely creative. She's an icon and absolutely the right personality for GOOD FORTUNE."
"I've always loved perfume," says FKA twigs. "Scent has always been an integral part of my sensory world and being able to creatively collaborate with Viktor&Rolf on this project has been very fulfilling. I feel there's this bond that unites us. Becoming part of their universe feels like magic, a dream come true."
Following the ongoing success of FLOWERBOMB, launched in 2005, Viktor&Rolf unveils GOOD FORTUNE. With this major new statement, the brand has created a fragrance that expresses modern spirituality, resonating with those who are on an inner path to discover the essence of their being, sending out an invitation to women wanting to embrace their inner modern mystic, to follow their own path and to create their own destiny.
FKA twigs will feature in a mystical 'new-genre' campaign film directed by Andrew Thomas Huang, to be released later this month. Legendary fashion photographers Inez & Vinoodh created the campaign's magnetic still photography.
The campaign's soundtrack, "Killer" was tailor-made for the campaign by FKA twigs and will be officially unveiled in conjunction with the GOOD FORTUNE campaign.
Provocative couture. Unexpected elegance. Conceptual glamour.
Viktor&Rolf is the avant-garde luxury fashion house founded in 1993 by Dutch fashion artists Viktor Horsting and Rolf Snoeren, recognized and respected for its provocative Haute Couture and conceptual glamour. Viktor&Rolf approaches olfactory development in the same way as it does fashion: with meticulous technical refinement, continuously evolving scents and bringing them to new, unparalleled heights, making the impossible possible.
Contact Details:
[email protected]
SOURCE Viktor&Rolf Fragrances
Get a daily dose of Philippine Times news through our daily email, its complimentary and keeps you fully up to date with world and business news as well.
Publish news of your business, community or sports group, personnel appointments, major event and more by submitting a news release to Philippine Times.
More InformationMEXICO CITY, Mexico: Three American women were found dead over the weekend at a beach resort in Belize, police said. Officials are...
BANGKOK, Thailand: Chinese authorities said they started live-fire military exercises in the Gulf of Tonkin this week, just days after...
ABOARD THE CHARLES DE GAULLE, Philippines: France's nuclear-powered aircraft carrier and its warships arrived in the Philippines over...
FRESNO, California: Fresno State suspended two of its top men's basketball players last weekend and removed a third player from the...
WARSAW, Poland: Deputy Prime Minister Krzysztof Gawkowski confirmed over the weekend that Poland has been covering the cost of Ukraine's...
Israel sustained the West's support for its slaughter in Gaza for 15 months only through an intensive campaign of lies. It invented...
CAPE TOWN, South Africa: An international summit on global poverty faced setbacks this week as key finance leaders skipped the G20...
ATLANTA, Georgia: After two years of declining same-store sales, Home Depot finally saw a turnaround in the fourth quarter, fueled...
NEW YORK, New York - U.S. stocks rallied on Friday as economic data showed the U.S. Federal Reserve has likely tamed inflation. The...
WASHINGTON, DC - The U.S. Federal Reserve seemingly has inflation under control with the latest econbomic data confirming little push...
COPENHAGEN, Denmark: A remote Arctic facility designed to preserve the world's agricultural diversity is set to receive a major new...
LONON, U.K.: British Petroleum is set to abandon its ambitious renewable energy expansion targets in favor of a stronger focus on fossil...